Free Essays on Employment Testing Case Study

Case Study #2 Bechtel Power Corporation’s Use of Objective Welding Tests Bechtel Power Corporation requires its welders to meet the standards established by the American Society of Mechanical engineers Codes. There are two categories in which welders must qualify in order to meet the standards as a general welder and to meet the standards of jobs requiring a more skilled welder. Because Ligons had passed the test placing him into the more qualified category prior to his arrival, Bechtel was within its right to test him, especially after Ligons was seen not performing certain aspects of the job adequately. The company used the concept of test-retest reliability to judge his skills at specific job functions. After failing the test, Ligons was given additional training, and was kept on as an employee. The initial lay off was with 58 other welders, all of them white, except Ligons, showing that there was not any racial discrimination when Ligons was selected as one of the employees to be laid off. Upon his rehire, Ligons was trained more and tested in order to recertify for the more difficult welding job. He failed the more difficult welding test, again. Four months later, Ligons was laid off again. The excerpt does not state what race the other welders were, nor does it state whether those welders had failed the more skilled welding examine. It also fails to state if Bechtel trained Ligons any more after failing the exam. Even without this information, the attempts made by Bechtel to train Ligons and to allow him the opportunity to retest shows the commitment the company had to provide its employees every opportunity to succeed. Using content-valid tests for the skills being measured and test-retest reliability, the company was able to conclude that Ligons was not accurately or adequately skilled for the more difficult welding jobs required. The test measures his skills at performing specific welding procedure... Free Essays on Employment Testing Case Study Free Essays on Employment Testing Case Study Case Study #2 Bechtel Power Corporation’s Use of Objective Welding Tests Bechtel Power Corporation requires its welders to meet the standards established by the American Society of Mechanical engineers Codes. There are two categories in which welders must qualify in order to meet the standards as a general welder and to meet the standards of jobs requiring a more skilled welder. Because Ligons had passed the test placing him into the more qualified category prior to his arrival, Bechtel was within its right to test him, especially after Ligons was seen not performing certain aspects of the job adequately. The company used the concept of test-retest reliability to judge his skills at specific job functions. After failing the test, Ligons was given additional training, and was kept on as an employee. The initial lay off was with 58 other welders, all of them white, except Ligons, showing that there was not any racial discrimination when Ligons was selected as one of the employees to be laid off. Upon his rehire, Ligons was trained more and tested in order to recertify for the more difficult welding job. He failed the more difficult welding test, again. Four months later, Ligons was laid off again. The excerpt does not state what race the other welders were, nor does it state whether those welders had failed the more skilled welding examine. It also fails to state if Bechtel trained Ligons any more after failing the exam. Even without this information, the attempts made by Bechtel to train Ligons and to allow him the opportunity to retest shows the commitment the company had to provide its employees every opportunity to succeed. Using content-valid tests for the skills being measured and test-retest reliability, the company was able to conclude that Ligons was not accurately or adequately skilled for the more difficult welding jobs required. The test measures his skills at performing specific welding procedure...

Andrew Beard Invents the Jenny Coupler

Andrew Beard Invents the Jenny Coupler Andrew Jackson Beard lived an extraordinary life for a black American inventor. His invention of the Jenny automatic car coupler revolutionized railroad safety. Unlike the vast majority of inventors who never profit from their patents, he profited from his inventions. Life of Andrew Beard - From Slave to Inventor Andrew Beard was born a slave on a plantation in Woodland, Alabama, in 1849, shortly before slavery ended. He received emancipation at age 15 and he married at age 16. Andrew Beard was a farmer, carpenter, blacksmith, a railroad worker, a businessman and finally an inventor. Plow Patents Bring Success He grew apples as a farmer near Birmingham, Alabama for five years before he built and operated a flour mill  in Hardwick, Alabama. His work in agriculture led to tinkering with improvement for plows. In 1881, he patented his first invention, an improvement to the double plow, and sold the patent rights for $4,000 in 1884. His design allowed for the distance between the plow plates to be adjusted. That amount of money would be the equivalent of almost $100,000 today. His patent is US240642, filed on September 4, 1880, at which time he listed his residence at Easonville, Alabama, and published on April 26, 1881. In 1887, Andrew Beard patented a second plow and sold it for $5,200. This patent was for a design that allowed the pitch of the blades of plows or cultivators to be adjusted. The amount he received would be the equivalent of about $130,000 today. This patent is US347220, filed on May 17, 1886, at which time he listed his residence as Woodlawn, Alabama, and published on August 10, 1996.  Ã‚  Beard invested the money he made from his plow inventions into a profitable real-estate business. Rotary Engine Patents Beard received two patents for rotary steam engine designs. US433847 was filed and granted in 1890. He also received patent US478271 in 1892. There was no information found as to whether these were profitable for him. Beard Invents the Jenny Coupler for Railroad Cars In 1897,  Andrew Beard patented an improvement to railroad car couplers. His improvement came to be called the Jenny Coupler. It was one of many that aimed to improve the knuckle coupler patented by Eli Janney in 1873 (patent US138405). The knuckle coupler did the dangerous job of hooking railroad cars together, which formerly was done by manually placing a pin in a link between the two cars. Beard, himself had lost a leg in a car coupling accident. As an ex-railroad worker, Andrew Beard had the right idea that probably saved countless lives and limbs. Beard received three patents for automatic car couplers. These are US594059 granted November 23, 1897, US624901 granted May 16, 1899, and US807430 granted on May 16, 1904. He lists his residence as Eastlake, Alabama for the first two and Mount Pinson, Alabama for the third. While there were thousands of patents filed at the time for car couplers, Andrew Beard received $50,000 for the patent rights to his Jenny Coupler. This would be just shy of 1.5 million dollars today. Congress enacted the Federal Safety Appliance Act at that time to enforce using automatic couplers. View the complete patent drawings for Beards inventions.  Andrew Jackson Beard was inducted into the National Inventors Hall of Fame in 2006 in recognition of his revolutionary Jenny Coupler. He died in 1921.

Justice System Position Paper Research Example | Topics and Well Written Essays - 1750 words

Justice System Position - Research Paper Example However, with the passage of time the intensity of the crime committed by juvenile increased which lead to the shift in the focus of the justice system. The justice system shifted its focus from rehabilitation to punishment. This shift in focus has initiated the debate of what the focus of Juvenile Justice System should be. While many are of the opinion that this shift in focus is just, I believe the focus of juvenile justice system should be rehabilitation and not retribution. Many individuals and groups of society believe that the threat of harsher punishment would help in decreasing the rate of juvenile crime. While it may be true if approached from one aspect but the other side of the coin indicates very different and adverse result of this approach. According to a study conducted by the North-eastern University in 1996 on juvenile recidivism, the treat of harsher sentences like that of adult has done little to decrease the juvenile crime rate. Reason for supporting rehabilitation as the focus of juvenile justice system is the belief that children being young still have the potential and ability to change. Children are what the surrounding circumstances have shaped them to be. If treated with proper care, there is a very less chance that they will not change. Saving children is easy because they are young and not fully matured in their thinking. It is necessary to save these children so that they make a better part of the society in the future. Rehabilitation through its various approaches and programs has a better capability to save these children’s than punishment. Rehabilitation through its various programs like Youth Outreach Service (YOS) focuses on assessing mental health of the youth. These programs aim to provide the youth with immediate assistance regarding the mental and emotional problems caused by the trauma youth faced thus saving helping to save the child. It is because of this focus on psychological improvement

Religion and Theology Essay Example | Topics and Well Written Essays - 1250 words

Religion and Theology - Essay Example Religion typically appeals to emotional values of a person as opposed to the intellectual values. Believers always tend to think that an emotional reason for believers is not worthy. A person may be identified according to his/her religion in many ways, such as the dressing codes, the speech of a person and their lifestyle. You can identify a person religion due to the way the person dresses, some religion are strict in the believer’s mode of dressing and therefore are against other types of dressing while others do not care about the dressing mode.the speech of a person can also make you to differentiate people according to their religion for instance Muslims usually include Muhammad in between their conversations while Christians include Jesus Christ, this can help one to differentiate between a Muslim and a Christian. The name of a person can suggest the religion of the respective person (Neusner, 304). For instance the Christians name their children according to the names in the bible. This are only but a few ways one can be identified in regard to the religion he/she belongs to. Despite the difference in religions and beliefs most people believe in on e true God. Muslim is one among the many religions. The Muslims believe in Muhammad as the messenger of God. They believe in Quran as the only revelation that is not changed with human influence. Though they agree that there are other revelation but they argue that the other revelation have been altered with time thus remaining with the Quran as the perfect one. The Muslims are tied up by various religious concepts and practices this includes fasting in various seasons such as the Ramadan and alms giving. During their fasting period they dedicate themselves in helping the poor and the needy, this is not usually considered as a charity work thus it is a religious requirement that must be respected by all Muslims. They usually take this as the best moment to be near to God and do his work. Their fasting always starts from dawn and ends at dusk at wich time they ought not to take anything even a drink, pregnant women and the sick people are usually exempted from the fasting because the y can not stay for long hours without food. They always pray five times in a day, the five pillars of worship has always been the concept of worship and they stick unto it. Their religion also insists that one must have a trip to Mecca once in a one’s lifetime, at the least. The rituals done during the trip to Mecca include having a walk seven times rounds the Kaaba, if possible one should make sure he/she touches the black stone, they usually run in between mount. Safa and mount marwa seven times continuous, in addition to the above rituals a Muslim is also supposed to symbolically stone the devil in mina. They not only assemble in the mosque for their prayers but also meet there to study different things in regard to life. Children classes are also held in the mosque, Muslims always believe that a child should be taught while still young. When going to the toilet the Muslims usually carries a jerican of water to wash themselves, they do this to maintain cleanliness unlike m any religions that their believers use the tissue papers. This seems so interesting but attending their worshipping service is more interesting though not easy if you are a non Muslim to be granted the permission. The Muslims worship every Friday at 1.00 pm, before starting their worshiping session the women are separated from the men. They always have strict rules regarding fornication and hence prevent the intermingling of men and women to the greatest extent possible. This is why they usually separates them during the worshipping session to

Jasmine Revolution Essay Example for Free

Jasmine Revolution Essay Leadership or Tyranny? Summary: Within just 28 days, Zine El Abidine Ben Ali had no alternative but to step down from his 23-year presidency in Tunisia. A single spark set by Mohamed Bouazizi turned out to be a prairie fire across the whole country. Economic Growth Paradox Although the economy of Tunisia has been growing steady at an average rate of 5% for the past 23 years, the unemployment rate has been standing at over 10% since 2003, which is indeed alarmingly high. The rate is double for the young Tunisians, and even higher for the fresh graduates. A recent survey has shown that the unemployment rate stands at 25% and 44% for male graduates and female graduates respectively. If the economy is growing every year, why are there so many people out of job and struggling to survive against serious inflation? What is going on behind the scene? Surrender to Dictatorship In addition to the economic factors, the political situation in Tunisia has played a crucial role in this Jasmine Revolution. The Tunisians have been silent for years: minimal (if any) freedom of speech, deprivation of other political rights and stringent censorship over information and the press. Rampant corruption at the top tier level of the Ben Ali regime, as revealed by Wikileaks, is another burning issue. On the other hand, the Tunisians had to confront the unreliable and abusive police force from the government. Instead of being protected by the local police force, Bouazizi (who was operating as an unlicensed hawker) had his produce confiscated and his subsequent complaints entirely ignored, which eventually led to his self-immolation. Transactional Leadership The exchange relationship between the Ben Ali government and the citizens in Tunisia did not seem to be balanced. Prior to a series of protests and demonstrations and subsequent abdication of Ben Ali, the Tunisians had been resigned to the dictatorship of Ben Ali in exchange of a decent life. However, are the Tunisians getting what they are supposed to obtain? Undeniably, Tunisia has become one of the most stable countries in Arab. True, the slow yet steady economic prosperity and gradual increase in basic health care and education have made the Tunisians look better-off than their Libyan and Algerian counterparts. Nonetheless, they are also under constant threat of unemployment, corrupt officials and violent police force instead of what guarantees a decent life – law and order. Media in Play? While some critics have also partially attributed this revolution to Internet social media, Twitter and Facebook in particular, caution should be exercised in order to avoid playing up the actual influence of social media. No doubt, the speed of information transmission has been greatly enhanced with the introduction of the Internet. In the case of Tunisia, some have named it as â€Å"Twitter Revolution†. However, all social media are better seen as a vehicle or a catalyst of the protests and subsequent overthrowing of Ben Ali. In other words, they are not the sole enablers of such revolution. After all, the crux lies with the fact that when the leader realises his self-interests and benefits at the expense of the interest of the other party, such transactions can no longer be deemed as satisfactory or fair in the eye of the exploited party. What’s Next The single spark in Tunisia has already started a prairie fire in Egypt, with the flame spreading to Libya and China at a great speed. How should the leaders faced with similar dilemmas react? Adopting an even more high-handed approach on the people helps very little at best, and aggravates the problem further at worse. Stricter censorship and control over the information flow to the citizens might sound plausible, yet people can always find means to overcome such barriers. On the other hand, people do not seem intimidated by the dire consequence of their protests – arrest and torture. The self-immolation of Bouazizi is a case in point to show the ‘make-or-break’ determination of the people when pushed to the dead alley. Fair Deal If the transactional relationship is to be maintained, the leaders should identify, understand and respond to the true needs of people. Marginalizing any segment of the society is the last thing to do – frustration and disappointment of the people can evolve into a fatal blow to any regime. If people’s basic welfare were not well taken care of, could the government rest assured that social peace would be maintained? What can go hand in hand with the above is that the leader should create a vision for the people and motivate the people to pursue and actualize the same version, not for themselves only but for others as well.

The Sabotaged Friendship of Authors Ernest Hemingway and Sherwood Ander

The Sabotaged Friendship of Authors Ernest Hemingway and Sherwood Anderson Ernest Hemingway, an intrinsically gifted author in his own right, owes much of his early success to the mentor he befriended and eventually estranged, Sherwood Anderson. Hemingway’s renowned knack for sabotaging personal relationships throughout his life started early with Anderson. The two writers met in a suburb of Chicago named Oak Park while Hemingway worked as an editor for the Cooperative Commonwealth in 1919. Anderson would go on to help Ernest publish his first successful work (inspired by Sherwood’s own writing), In Our Time, but the friendship would come to an abrupt end in 1926 courtesy of Hemingway’s satirical jab at his former mentor in The Torrents of Spring. Sherwood Anderson was a relatively well-established author when he met Ernest Hemingway. Before they encountered one another, Hemingway had already read Anderson’s Winesburg, Ohio. Ernest â€Å"was a great admirer of [Anderson’s] work, particularly those tales which had sporting scenes for their backgrounds† (Schevill 153). Whenever the two were around each other, Hemingway was always â€Å"quiet and attentive† (Fenton 104), though Ernest’s friend, Kate Smith recalled: â€Å"It probably means a storm’s brewing† (Fenton 104). Hemingway would internalize all that he learned from his time spent with Anderson in Chicago. The two shared a similar interest in â€Å"sex as a basic human drive,...the examination of youth and its distresses,†¦[and] the importance of emotion and feeling† (Fenton 148). Anderson himself denied ever influencing Hemingway’s work â€Å"as a whole† (Fenton 105). Anderson me rely recognized the talent that Hemingway possessed. Motivated by his appreciation... ...rite to him that he meant the book as a joke, though Sherwood failed to recognize the humor in it. Anderson interpreted the book as a personal insult. The relationship between the two authors was never the same. Later in 1926, the two met in Paris over drinks, but Anderson noted that Hemingway had become â€Å"too self-centered, too concerned with his own career to the exclusion of personal relationships† (Schevill 238). The rift created by the Torrents of Spring would never be mended. Over the years, Anderson remained an avid fan of Hemingway’s work, but their friendship dwindled out of existence. Sherwood Anderson inspired multitudes of young writers: Faulkner, Joyce, Hemingway, Stein, to name a few, with his simple narrative tone and colloquial settings. Anderson served as the perfect mentor in cultivating the talented minds of some of America’s finest writers.

The Japanese Quince

Japanese Quince† is a story that describe around a part of Mr†¦ Nelson's life. It starts out with Mr†¦ Nilsson being drawn outside where he finds himself standing in front of a Japanese quince tree. Before he can feel the special of the tree, he finds that his neighbor is also outside and eventually Mr†¦ Nilsson walks back inside to continue his boring day. The simple event lead the story into a deeper administrative level.John Goalmouths, the author, uses symbolism within his short story to create a deeper meaning within: when given an opportunity to change their lives, some people are hesitated to be consciously. However, subconscious factors may influence their behaviors in ways that can impact their lives in many ways which they did not anticipate. Throughout this tale, John Goalmouths uses some symbolism. The story begins with Mr†¦ Nilsson reading his paper when he feels a sharp pain near his fifth rib, Just above his heart. He takes deep breaths to try and reduce the pain, but it only makes it worse. He tries to figure out the cause of the pain.Deep In thought, Mr†¦ Nilsson becomes distracted by a pleasant â€Å"fragrance† from the quince tree In the nearby park. He forgets about his pain and enjoys the distraction of the tree. This ailment symbolizes the void that he feels, Mr†¦ Nilsson does not know what It Is and tries to figure it out, but in the end he never finds it. The smell of nature, to be more specific, the Japanese Quince tree's smell, that represents life itself. This symbolizes the piece that he is missing, seen when he does not feel the pain In his chest anymore. Mr†¦ Nilsson feels content with It and feels special that he had been able to witness of such a beautiful sight.John Goalmouths uses this scene to symbolize the discovery of a lost piece. The â€Å"Japanese Quince† Is a short tale that John Goalmouths wrote using symbolism to create a centric theme. The protagonist of the story finds that he Is presented two paths at the one that blocks his way Is himself; he must chose which path he will take. In the end of the story, he decides that It Is not worth stepping over himself to change his life and he reverse. Through this, John Goalmouths Is showing that the mall character was hesitated to change his life and his subconscious Influences him to would walk away from the opportunity.

20th Century World Literature a Madman’s Diary Essay

In this paper we will research the Chinese Revolution of 1911. Talk about how is Lu Xun’s A Madman’s Diary a reflection of China’s revolutionary history, explain how In Diary, who the madman was and what he represented. Also we will look at and explain what cannibalism represented. And then we will discuss how this can be applied to our lives. The Revolution of 1911 was a period of time during Chinese history which overthrew China’s last imperial dynasty, and established the Republic of China. It was made up of many fights and uprisings. What changed it all was the Wuchang Uprising on October 10, 1911, which was the result of the Railway Protection Movement. This ended with the resignation of the â€Å"Last Emperor† on February 12, 1912, which marked the end of the Imperial rule and set up the China’s Republican era. A Madman’s Diary promoted China’s education and progress similar to the style of Western civilization thorough first-person fiction that is obscenitively satirical. At the end of the piece, the madman says,† Perhaps there are still children and future generations who have not yet fully adopted Confucian values are the likely candidates for social change. The have not yet read the history books pounding in the ideas of age-old morality and piety and social cannibalism. Their parents have not yet corrupted their belief system. Save the children, and save China. The exact words from the book says that the madman: was one of two brothers: Two brothers, whose names I need not mention here, were both good friends of mine in high school; but after a separation of many years we gradually lost touch. Some time ago I happened to hear that one of them was seriously ill. pg. 131 The Longman Anthology World Literature 2nd Ed The brother that was seriously ill was considered the madman and the only illness he was suffering from was a persecution complexity issue within himself. The madman’s ideas represents the changes sought by the Revolution of 1911 which were a spirit of progress and reform at both social and personal levels; the rejection of an tyrannical traditionalism, conformity and ignorance. The madman respects writing as the source of apparent truth but is trying to gain true wisdom through the making of this novel literary. As cannibalism is metaphor for the unfeeling nature of Chinese feudalism, the madman is Lu Xun’s ideal persona. Furthermore, Lu Xun personifies his own ideals through his career choice to pursue writing in an effort to bring about the spiritual awakening that he believes the Chinese are in need of. In the end, Lu Xun effectively places himself as the â€Å"madman† and revolutionary of modern Chinese literature. This story has taught me a lot and I am glad that it was a piece of literature that we had to read. It taught me that no matter how crazy we think we are sometimes we are really the smartest ones in the bunch and it generally is just a persecution complex issue that we have with ourselves which we need to find a way to overcome.

Great Gatsby2 essays

Great Gatsby2 essays The more things change, the more they stay the same "The Times They are a-Changin'," or so 60's singer/songwriter Bob Dylan thought. But have we really matured enough as people to say that racism and prejudice are no longer words in the English vocabulary? Most people like to think so, but the facts paint a different picture. The novel, The Great Gatsby, by F. Scott Fitzgerald can be used to illustrate these points. In the mid-20's, when American author F. Scott Fitzgerald wrote The Great Gatsby, it was common to use words to describe African American people that today would be seen as offensive and degrading. Mainly the sole purpose of using such words were to depict African Americans as objects, not human beings. When Nick describes the "two Bucks" and a Negro girl passing them in a horse-drawn carriage with a white chauffeur he thinks to himself "Anything can happen now that we've slid over this bridgeÃ…  anything at allÃ…  " This shows how people in Fitzgerald's time reacted to free black families. Nick describes the black males as "Bucks" because that's the name people used when they auctioned them off as slaves. He couldn't just refer to them as "men" or "gentlemen" because it was inappropriate to give blacks a high status. Throughout the novel discussing the downfall of the white race is a common topic. Tom and Daisy share thoughts about the downfall over dinner and Tom states that "If we don't look out the white race will be-will be utterly submerged," and Daisy follows that comment up with "We've got to beat them (minorities) down." Because nobody looks the same and because people fear anything different, they had no choice but to fear minorities. If you were not wealthy and white, you were feared. But racism wasn't the only degrading thing in the book; characters spoke condescendingly about people's financial status as well. If you lived in East Egg, you were wealthy and glamorous. If you lived in West Eg ...

Eyeteeth

Eyeteeth Eyeteeth Eyeteeth By Maeve Maddox In this morning’s paper, I read the following in a guest column written by a recent college graduate: I [won’t] deny knowing people who skipped college and ended up with the sorts of careers most grads would cut their eyeteeth for. The writer’s meaning was that â€Å"most grads† would envy the â€Å"sorts of careers† attained by some of the people â€Å"who skipped college.† This young writer has mixed up his â€Å"eyeteeth† expressions. The idiom he was reaching for is â€Å"to give one’s eye teeth for.† First, a definition of eyetooth: â€Å"a canine tooth, especially, of the upper jaw.† According to a note in the OED, eyeteeth probably derive their name from â€Å"the fact that the roots of the upper canines extend close to the floor of the eye socket.† Because the eyeteeth are the latest to emerge in the human child–the first set at about 16 months and the second set at about the age of 12 years–they have become a symbol of maturity and wisdom. I suspect that their usefulness in tearing meat makes them something to be valued as well. To say that a person is willing to â€Å"give his eyeteeth† in exchange for some benefit is to indicate the intensity of the person’s desire for that benefit: To get 25 percent of the market and knock off Ford? I’d give my eyeteeth. –Iacocca, Google eBook, 2011. I’d give my eyeteeth to see more of their work onstage. –Marya Hornbacher,  Minnesota Playlist There is an expression â€Å"to cut one’s eyeteeth.† Literally, it means to have your eyeteeth come in. Figuratively, it means to pass from babyhood to youth. It can also mean, â€Å"to acquire initial practice or experience in a particular sphere of activity.† For example: The new White House social secretary is Bess Clements Abell, a graduate in political science from the University of Kentucky, who cut eyeteeth on big-league politics as the daughter of a former governor and senator. [I] cut my eyeteeth in many a cover band and managed to continue drumming through good days and bad. –Steve Scarpelli, The Sun Kings More frequently, the idea of gaining experience prior to becoming a master at one’s craft is expressed as â€Å"to cut one’s teeth†: It has been 30 years since Edi Truell cut his teeth as a trainee with a Wall Street bank. Rookie prosecutors cut teeth on DUI, misdemeanor cases Students cut their teeth during rural clinical placement. Bottom line: to give one’s eyeteeth for: to exchange something precious for something even more precious to cut one’s eyeteeth: to gain experience Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Expressions category, check our popular posts, or choose a related post below:Congratulations on or for?50 Synonyms for â€Å"Idea†Using "zeitgeist" Coherently

Effect of Visual Communication on Businesses Essay

Effect of Visual Communication on Businesses - Essay Example "We exist in a visual culture. The importance of reading and interpreting signs has become a rapidly increasing concern in recent years. This book offers an intricate theoretical perspective regarding the study of visual communication and expands the academic arena for debate concerning the visual. 'The significance of Jamieson's book is that it addresses the subject of the visual arts from this wider vantage point. For Jamieson, the visual arts reveal visual communication as the means by which the body and its organs communicate with its surrounding forms.' (Professor Robert Cooper, Keele University) Worth S in Studying Visual Media expresses it as "The central thread that runs through Sol Worth's research and writings is the question of how meaning is communicated through visual images. Coming to academic life after careers in painting, photography, and filmmaking, Worth was imbued with the conviction that visual media were forms of communication that, while fundamentally different from speech, could and must be seriously examined as ways by which human beings create and share meanings." The powerful effects of this visual media of communication grew faster in the 21 century due to the ubiquitous ness of the computers and the internet. Fast paced life and neck by neck business competition made businessmen and Commercial intelligentsia aware of its powerful impact on consumers and citizens of the global world. Communication was always important means of reaching out to people but the digital technology and the revolutionised electronics have not only made life swifter but also made it essential for everyone to stay connected in order to survive in the pace of globalisation and dissolving geographical boundaries in this century.Anything that is easier, faster and effective to understand and tell is the fundamental aim of every means and mode of communication today. Visual communication thus paved its way into nooks and corners of daily lives of all who walk on the earth in the modern world. From domestic to diversified sectors of business, media, commerce, health, religion, or any faculty of society, visual communication has now become a supreme form of effective communication. Corporate offices and Multinational companies have realised the importance of reaching out to their consumers. Visual communication through graphics, designs and signage has surpassed all barricades of language as a means of communication today. A visual graphic needs neither reading nor learning as it is easy to comprehend by sheer vision. Hence it has gained immeasurable popularity in the daily world including the world of business communication. Research in visual communication has proved the magnified influence of this form of communication and there is very little doubt of its becoming a panacea of top business strategies. In Visual Communication: Images with Messages Lester (California State University) "explores how the brain

Article Critiques on Finance Essay Example | Topics and Well Written Essays - 500 words

Article Critiques on Finance - Essay Example Asian governments, "made sure their farmers, big and small, were able to avail themselves of fertiliser, irrigation and connections to markets". A large part of this credit goes to the Nobel laureate, Norman Borlang, who pioneered the green revolution. In Africa however, governments saw improvements in agriculture technology only as a " means to secure political favour, not the food supply". Hence the renewed interest in Africa is welcome to ensure that the benefits of the green revolution succeed at least at the second attempt. No nation will ever be able to enjoy political and economic stability unless it is self-sufficient in its food supply. Food is important in the developing and least developed countries because buying and selling of food accounts for a major chunk of economic activity. Improvements in the agriculture sector results in economic upliftment at the grass-roots level where it is most needed. The media industry was shocked when in September 2006, Viacom CEO, Tom Freston was sacked and replaced by Philippe Dauman, a corporate lawyer unknown in the media industry. This resulted in a sharp fall in the value of Viacom shares, until Dauman re-assured shareholders that there would be no major policy shifts in the near future.